We recently added around 2,000 new items to Amazon under our newest brand name, West Coast Gifts. The new products can be found in both the Home and Garden and Office categories on Amazon.com. The new collections feature hundreds of items from photo frames to desk sets ranging in price from $9.99 on up.
The new collections will be the first items on West Coast Jewelry’s newest website, WestCoastGifts.com, currently under construction with a scheduled launch date of September 2008. The site will launch with almost 5,000 gift items and will be cross categorized by product and event for easy user navigation. The release will also coincide with a redesign of WestCoastJewelry.com, the home page of West Coast Jewelry. While some gift products carried on WestCoastJewelry.com will be also featured on WestCoastGifts.com such as cuff links and key chains, the West Coast Gifts items will be offered for sale exclusively on the WCG site.
West Coast Jewelry is also pleased to announce that all items including the new giftware line are engravable! For the first time ever WCJ will be offering engraving services for both the inside and outside of rings as well as flat items such as business card cases, keychains, dog tags and more! The purchase of our new Gravograph engraving machine with diamond tipped engraver will allow us to engrave on all metals including our exclusive Tungsten Tough Collection! We are very excited to be opening a new business segment for corporate gifts with personalization and engraving services on thousands of products. Call us for more details at ( 888 ) WCJ-0080 if you are interested in affordable personalized corporate gifts. A new website geared towards marketing our products towards the corporate community is currently in discussions.
Lastly, we are in the final stages of design for a new Tungsten Carbide watch line that we hope to launch for this year’s holiday season. The new line will feature between 8-12 designs with scratch resistant Tungsten Carbide casings and bands. More information will hopefully be coming soon about the collection and we hope to launch the watch collection officially in October 2008 simultaneously on Amazon.com and Overstock.com. More to come…
We had to raise prices earlier this year and some of our customers took note. I wanted to share some insight into the silver markets here since it’s very interesting stuff, at least to us!
If you look at the second chart here you’ll see that we’ve seen more fluctuation in the first 3 months of 2008 than we saw in the entire year of 2007. Much of this is to do with the weakening dollar and uncertain economy, but that’s not even the most surprising news when it comes to recent activity in the silver markets.
Take a look at this third graph, the 5 year historical silver chart. Yes, just last week silver prices were 500% higher than the same time 5 years ago! That’s absolutely amazing, not even real estate during its most lucrative times jumped so high so fast. Gold prices in March ‘03 were around $320/oz and last week were in the neighborhood of $950/oz, a 300% increase, but still not quite the 500% jump silver took. The increased global demand for silver has really impacted the markets.
